Sira van Zanten
Country Sales Manager Benelux
Book a meeting with Sira
Solutions — Boost Sales
Driving sales is no longer just about offering discounts. It's about creating compelling reasons for customers to engage, participate, and take action.
From in-store checkouts and product packaging to direct mail, webshops, social media, and events, every customer interaction is an opportunity to influence purchasing behaviour.
Our solution is a perfect fit for:
Basebuilder helps transform these touchpoints into engaging gamified experiences, such as scratch & wins, instant win campaigns, quizzes, loyalty activations, and personalised rewards, that motivate customers to purchase, redeem offers, return more frequently, and spend more.
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Product launches, seasonal promotions, customer reactivation campaigns, loyalty initiatives, and retail activations all present opportunities to drive sales. Through gamification campaigns, Basebuilder helps brands motivate customers to take action and convert engagement into revenue.
Campaigns can be linked to specific products, categories, purchase thresholds, or promotional periods. Using unique coupon codes, digital vouchers, mobile wallet passes, and POS-compatible barcodes, every redemption can be tracked and measured. This gives brands clear insight into campaign performance and allows revenue generated through the campaign to be accurately attributed, both online and in-store.


The result is higher conversion, increased redemption, stronger customer retention, greater customer lifetime value, and measurable revenue growth.
Gamification adapts to every objective. Discover how Basebuilder helps brands capture data and boost sales.
Brand Awareness
Turn checkout, packaging, direct mail, social, and event touchpoints into memorable gamified brand experiences that boost recall and engagement.
Find out moreData Capture
Convert online and offline touchpoints into newsletter subscribers, loyalty members, app users and rich zero- and first-party data.
Find out moreBoost Sales
Drive conversion, redemption and repeat purchases by giving customers a compelling reason to engage and act.
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Country Sales Manager DACH
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